Brow Powder
Defined brows that still look like yours.
$17.20
Some days your brows only need a little encouragement.
A touch more definition.
A little more balance.
This soft mineral powder fills sparse areas, shapes your natural brow and blends so seamlessly it never looks drawn on.
Just quietly polished.
Exactly as though your brows grew that way.
Highly pigmented, long-wearing, and gentle enough for sensitive eyes. No titanium dioxide, no synthetic dyes.
Three shades, in a lockable 2g sifter pot. Powder only — just add your favourite angled brow brush.
Colour —
2g lockable sifter pot · powder only. Match to your hair — guide below.
The brows nobody notices.
Because they simply suit your face.
Nothing looks drawn.
Nothing looks heavy.
You just look more awake.
More balanced.
More like yourself.
That's exactly what beautiful brows should do.
The difference isn't bigger brows.
It's better brows.
A matte, triple-milled powder that fills the sparse spots and shapes the whole brow — softly, so it reads as your brows, only better.
Buildable from a whisper of definition to beautifully sculpted brows that still look naturally yours. Highly pigmented, long-wearing, and gentle enough for sensitive eyes.
The colour is pure mineral pigment — no titanium dioxide, no synthetic dyes — and the mica is ethically sourced.
All in a lockable 2g sifter pot, so there's no mess and no spills.
Always.
Every batch
Find your natural match.
Three shades. Choose to match your hair — or a touch lighter.
Your morning ritual
Tap. Shape. Build.
Powder only — use with any angled brow brush.
Tap a little powder into the lid, load an angled brow brush and tap off the excess.
Start at the arch and work outward with short, feathery strokes, following your natural shape.
Fill the front of the brow with a lighter hand, so it fades soft rather than blocky.
Build until it's as soft or as defined as you like — the powder layers without going patchy.
The finishing touch.
You can skip lipstick.
Skip eyeshadow.
Even skip mascara.
But when your brows softly frame your face…
Everything else somehow looks more finished.
It's one of those quiet details that changes everything.
Why you won't stop
reaching for it.
A gentle mineral that calms delicate brow skin, protects against irritation, and provides soft, natural adherence.
A soft natural clay that absorbs excess oil, helping the powder blend smoothly and stay in place all day.
A naturally-occurring mineral base, ethically sourced and carnauba-coated to stay soft and gentle on delicate skin.
Products you'll love enough to use every day.
Ingredients you'll trust enough to use every day.
The line we hold
We don't make exceptions.
Every product MG Naturals has ever sold is titanium dioxide free — every shade, every batch. This brow powder included.
It's also free from synthetic dyes, bismuth oxychloride, dimethicone, silicones and nano materials — and the mica is ethically sourced. Because it sits right beside your eyes.
We've documented every decision we've ever made.
The science. The formulation. The reasoning.
You're welcome to read it all.
Your questions, answered
Is the Brow Powder really 100% titanium dioxide free?
Yes. Every shade.
Every batch.
“First time using a brow powder and I'm really happy - brunette shade perfect for dark hair. A tiny bit also goes a long way - it'll be a long time before I need to replace it and I don't leave the house without eyebrow coverage (thanks to the overplucking of the early 2000's)”
Olivia · verified customer
Read more reviewsWhat's in it. What isn't.
Full ingredients (INCI)
Zinc Oxide (non-nano), Kaolin Clay, Mica, Iron Oxides (CI 77491, CI 77492, CI 77499).
Free from
No titanium dioxide · No synthetic dyes · No bismuth oxychloride · No dimethicone · No silicones · No nano materials.
Every Ingredient. Every Purpose.
At MG Naturals, every ingredient is chosen with intention. Nothing is included simply because it's conventional or inexpensive. Every mineral has a purpose — to define your brows beautifully, wear all day, and stay gentle on the delicate skin around your eyes.
Zinc Oxide (Non-Nano)
Our soothing mineral base — it helps keep the formula gentle and comfortable, even on the delicate skin around the eyes. Non-nano, and never titanium dioxide.
Kaolin Clay
A soft natural clay that gives the powder its smooth, buildable feel and helps the colour grip for long, even wear.
Mica
A naturally-occurring mineral base, ethically sourced and carnauba-coated to stay soft and gentle on delicate skin.
Iron Oxides (CI 77491, CI 77492, CI 77499)
Pure mineral pigments that create our three true brow shades — rich, natural colour with no synthetic dyes and never titanium dioxide.
